Celebrating DJ Snake’s monumental Final Show at the iconic Stade de France in May 2025—one of France's most legendary concert venues—this project challenged us to translate exclusivity into design via a sculptural VIP experience. Rather than a traditional invitation, we envisioned something unexpected: an object that required a moment of interaction, turning the act of entry into an unforgettable ritual.

We conceived a limited-number concrete block invitation, each one featuring a relief silhouette of DJ Snake. Crafted using bespoke molds and a carefully tested material alloy, each solid cube was designed to be broken open by its recipient. Hidden inside: a plexiglass invitation bearing a unique numbered amulet granting VIP access. The entire piece was delivered encased in a luxurious box embossed simply with “BREAK TO ENTER”—a powerful act and statement embodied in every VIP guest’s hands.

• Material Craftsmanship — Custom molds and concrete formulations ensured both durability and tactile luxury.

• Interaction & Ceremony — Guests physically breached the barrier to receive their VIP pass—engaging them in a moment of deliberate anticipation.

• Branded Minimalism — The clean box design with minimalist instruction emphasized elegance, mystery, and performance synergy.